The Analytics and Behavioural Lab at Woxsen University aims to work on and solve industry and behavioural-related scenarios through experimentation and data analysis. It is a platform for students, scholars, researchers, and practitioners to collaborate and gain expertise in business data analysis for meaningful and reliable insights for a better future.
The Analytics and Behavioural Lab offers students and faculty access to advanced software, technology, and equipment required for conducting high-end advanced data analytics. The lab also has the latest technology to conduct experiments and simulations.
The facility is also utilized to collaborate with various industries, including e-commerce, healthcare, hospitality, sports, and many others, to harness data to solve twenty-first-century business challenges for client companies.
Woxsen Analytics Lab graduate students use data visualization, machine learning, predictive analytics, and other methods to solve business problems for client companies.
Students work in real-time to address critical issues using data analytics across industries, including e-commerce, healthcare, hospitality, sports and many others
The collaborative and innovative partnerships help develop new knowledge for management and business stakeholders, and partner companies receive in-depth analysis, new insights, and high-quality analytics solutions.
The Analytics and Behavioural Lab is equipped with advanced software, technology, and equipment required to conduct high-end advanced data analytics. The lab also is equipped with the required pedagogy and technology to conduct experiments and simulations.
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