MBA (Business Analytics)
Session Starts – July 2026
Duration – 2 Years
Residential Degree Program
Round Deadline - 04th April 2026
Drive innovation in businesses through the power of analytics. Equip yourself with vital skills to make practical and data-driven decisions.
The unique curriculum of the MBA (Business Analytics) program at Woxsen University focuses on the holistic application of business analytics alongside management, marketing, finance, and much more. The formative semesters expose the learners to the fundamentals of business analytics, empowering them with statistical, research, analytical as well as relevant mathematical capabilities. At the same time, the program facilitates in-depth learning in the areas of Marketing, Finance, HR and Operations.
In the advanced semesters, students are exposed to several more courses in Data & Business Analytics, tools and applications. Additionally, students may choose an area of specialization in business functions. This combination creates a powerful blend of functional capabilities backed by competencies in data science that can be applied across the different areas of business.
Specializations
Marketing | Finance | Human Resource (HR) | Analytics
Students also have the opportunity to pursue a wide range of industry certifications as part of the MBA (Business Analytics) degree program. These include:
IBM Cognos l IBM Watson l Cloud Computing l Tableau l SAS l ITIL l AWS l PMS
As students advance through the programme, they are able to build the expertise to pursue new roles within their organizations and also move into new opportunities in the technology and analytics sector.
Term 1
+| Course Title |
|---|
| Quantitative Techniques for Managerial Decisions |
| Applied Financial Accounting & Analysis |
| Computational Thinking & Programming for Business |
| Applied Economics for Business Decision-Making |
| Marketing Transformation in the Digital Era |
| Digital Communication & Critical Thinking in the AI Era |
| Sustainable Practice for Business Applications |
| Data Visualization & Decision Interfaces |
| Identity & Logical Intelligence for Profile Building |
| Industry readiness sessions |
| Case Study and Analysis |
Term 2
+| Course Title |
|---|
| Managerial Research & Business Insight Methods |
| Business Model Innovation |
| AI in Operations & Supply Chain |
| Corporate Finance & Investment Decision-Making |
| Industry readiness sessions |
| Advanced Machine Learning and Deep Learning for Business |
| Legal aspects of Business |
| Communication & Computation |
| Mindfulness and the Art of Self Reflection |
| Environment, Social & Governance (ESG) Certification |
| Case Study and Analysis |
Term 3
+| Course Title |
|---|
| NLP for Customer & Market Insights |
| Generative AI for Business & Workplace |
| Digital Product Management & User Experience |
| Corporate Governance & ERS |
| Human Behavior & Managerial Effectiveness |
| Bloomberg Market Concepts Certification |
| Numerical Ability & Personality Refinement |
| Case Study and Analysis |
Term 4
+| Common Subjects |
|---|
| Responsible Leadership in an Uncertain World |
| Summer Internship |
| Existential Dialogue |
| Career readiness for Modern Workspace |
| Case Study and Analysis |
| Business Analytics Electives |
|---|
| Quantum Computing for Business Analytics |
| AI Agents & Autonomous Business Operations |
| Project Management Using AI Tools |
| AI Tools for Business Leaders |
| Natural Language Processing for Business Applications |
| Quantum AI for Business Applications |
| Cyber Security for Business Applications |
| XAI: Explainable AI for Regulated Industries |
| Metaverse Metrics: Analytics in Virtual Business Worlds |
| Human AI Collaboration Systems |
| Marketing Electives |
|---|
| Digital Marketing and Consumer Analytics |
| Consumer Behaviour Design |
| Brand Management & Sustainable Marketing |
| Advertising Management and Creative Strategy |
| Services Marketing & Experience Innovation |
| Finance Electives |
|---|
| Financial Market Infrastructure |
| Investment Banking |
| Corporate Tax Strategy and Global Compliance |
| Environmental and Sustainability Accounting |
| Smart Wealth Management |
| Human Resources Electives |
|---|
| Employee Engagement and Organizational Behaviour |
| Cross-cultural and International HR |
| Leadership and Change Management for HR Tech Ecosystem |
| Human Resource Information Systems (HRIS) and Automation |
| AI Ethics, Data Privacy, and Compliance in HR |
Term 5
+| Common Subjects |
|---|
| Combinatorial & Leadership Mastery |
| Case Study and Analysis |
| Business Analytics Electives |
|---|
| Big Data Analytics & Visualization |
| Blockchain Intelligence: Trust & Transparency in Business |
| Edge Analytics: IoT & Real-Time Decisions |
| Sports Analytics |
| Healthcare Analytics |
| Marketing Electives |
|---|
| Omnichannel Sales & Distribution Strategy |
| Marketing Strategy and Innovation in a Disruptive Market |
| Customer Experience Management & Journey Design |
| Consumer Psychology |
| Integrated Marketing Communications |
| Finance Electives |
|---|
| Banking Systems & Financial Intermediation |
| FinTech Innovation & Embedded Finance |
| Financial Derivatives, Risk Management and Algorithmic Finance |
| Behavioral Finance, Biases & Decision Intelligence |
| Entrepreneurial Finance in the Digital Economy |
| Human Resources Electives |
|---|
| Diversity and Inclusion |
| Leadership and People Analytics for Organizational Development |
| Talent Acquisition and Management with Emerging Technology |
| Organization Development and Change Management |
| Industrial Relations Management and Labour Laws |
Term 6
+| Business Analytics Electives |
|---|
| Global Industry Project |
| Marketing Electives |
|---|
| Rural & Emerging Markets Marketing |
| Global Marketing |
| Finance Electives |
|---|
| Financial advisory ethics |
| Global Economic Environment and Policy |
| Human Resources Electives |
|---|
| Employee Engagement & Wellbeing |
| International HRM |
The MBA program prepares students to meet the challenges of a data-driven economy, arming them with the tools and knowledge to use data to grow in any industry. Students of the program graduate with a broad knowledge base and analytical skillset necessary to advance their careers in today’s data-driven, analytics-focused business environment.
Graduates of the program can look forward to diverse roles in a variety of areas, including:
What are the specializations under MBA?
+Woxsen University's Master of Business Administration (MBA) program fosters an entrepreneurial spirit and an innovative mindset while also teaching functional skills in Marketing, Finance, Operations, and Strategy. Beginning with fundamental business concepts, it offers three major specializations
What does Woxsen's applied/practical learning cover?
+Woxsen's pedagogy believes in 40% of practical learning through State-of-the-art Labs including the Iconic Bloomebrg Lab, Live Projects, Industry Interaction through Guest Lectures, Webinars and Seminars, International Conferences, and Internships.
What does Global Exposure in Woxsen's MBA Programs include?
+Woxsen’s exclusive International Exchange Program for MBA Programs with 100+ World’s Leading B-Schools/Universities is structured to promote international mobility of students for gaining Global Learning Experience. The duration of these programs are 3-6 months depending on the university you choose to study in.
Does Woxsen provide placement assistance?
+Woxsen has a dedicated placement cell that assists with internship and final placement. Woxsen is a name to know among recruiters representing leading corporations, with a 100% placement track record in its PG flagship programs. The dedicated placement cell works year-round to help students with summer internships and final placements.
Over 133 prominent leading corporates came together for the latest MBA placement drive. The students were successfully placed with the highest CTC of 19.0 LPA, the top 20% average CTC of 12.30 LPA, and the median CTC of 9.1 LPA. Woxsen is a name to reckon with amongst recruiters representing leading corporates.
Does Woxsen provide scholarship?
+Woxsen encourages meritorious students and awards scholarship of up to 50% for PG students. To calculate your scholarship, click here
What's the fees structure for MBA Program?
+The MBA Program offered at Woxsen University is a Residential Program. Therefore, the fee stucture includes Academic Fees + Accommodation & Food Charges. Download the MBA Fee Structure click here
How is the campus life at Woxsen?
+Woxsen University offers a vibrant campus life focused on holistic development, with an active student community engaged in clubs, events, and competitions.
The campus features world-class sports infrastructure across The League, SportX (indoor sports & fitness hub), and RACE. Students have access to a wide range of facilities, including courts, fields, and an athletics track, as well as a fully equipped gym offering guided training sessions, Zumba, yoga, and fitness programs.
Complementing this are cafés and social spaces that make campus life dynamic and well-rounded.
Here’s a sneak peek of what is to be at Woxsen, click here
What are the Accepted Entrance Tests for MBA Programs at Woxsen?
+To apply for MBA Programs at Woxsen University, one must either submit the following entrance test score - NMAT, CAT, XAT, GMAT, GRE or WAT (Woxsen Aptitude Test).
For candidates not possessing any of the above national test scores, shall appear for WAT.
WAT is a 120-minutes online test with 100 questions. The total score of the test is 200 marks.
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*25% seats for admissions are reserved for the students of the State of Telangana under the domicile-based reservation clause mentioned in The Telangana State Private Universities (Establishment and Regulation) Act, 2018.
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