Woxsen University had the privilege of hosting a global marketing luminary, Russell Belk, Professor, Kraft Foods Chair in Marketing at York University this week to inaugurate the Russell Belk Centre For International Relations, Woxsen University.
Conducting engaging and insightful workshops, Professor Belk shared his expertise with a full house of management students and faculty. Topics covered included qualitative research in emerging markets, recent trends in marketing, and the impact of culture on consumer behavior.
We eagerly anticipate the impactful contributions and collaborative endeavors that lie ahead.
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